Παρουσίαση/Προβολή

(BMA489) -  Βασιλική Δελλή

Περιγραφή Μαθήματος

As in Language Awareness and Introduction to Business English I, the aim of this course too is to gradually brush upon your general English language skills and of course to enhance your vocabulary in Business English, as this commenced in Business English I. More topics then are elaborated such as Market Research and Market Segmentation, Monopoly, Oligopoly, Competition,  The Marketing Mix; 4 Ps and Cs, Sales and Customer Service, The Money Side; Finance and Introduction to Economic Theories; The Business Cycle, Global Economy and Debts, etc. Students are also introduced in the Rhetorical Situation and essential guidelines of Writing; the Paragraph Writing.

Ημερομηνία δημιουργίας

Δευτέρα, 5 Μαρτίου 2012